Model your subscription kit business — adjust pricing, volume, and churn to see margin projections.
Average COGS: 40-50% of retail
Average Churn: 8-12% monthly
Target Gross Margin: 30-45%
Average LTV: $180-$320
| Metric | Month 1 | Month 6 | Month 12 |
|---|---|---|---|
| Subscribers | 1,000 | 659 | 400 |
| Revenue | $24990.00 | $16470.45 | $9986.94 |
| Gross Profit | $7640.00 | $5035.38 | $3053.23 |
| LTV per Sub | $24.99 | $149.94 | $299.88 |